Maersk Group Social Media

Agency: DigitasLBi      Client: Maersk Group    Role: Digital Content Manager

Background

At DigitasLBi, I took a leading role in refreshing Maersk Group’s image by establishing a digital presence that was anchored in their core business objectives.

Maersk Group

is a B2B world-leader in shipping and global trade. With over 80,000 employees in 130 countries, Maersk Group owns the world’s largest shipping company and is involved in a wide range of businesses such as logistics and the energy industries.

Highlights

Maersk Group is now one of the leading B2B brands on social with over 2.5 million Facebook fans and 50K Twitter followers. It’s social media success has been featured on Econsultancy, Hubspot, Kissmetrics, B2B Marketing Insider.